Alexandra Cole-Broadway
Co-Founder
Alex co-founded Stack with Scott after years as colleagues — when they saw that everyone had become comfortable using a CRM, but nobody seemed to understand their sales cycles.
About Stack
About us
We are Stack - a company founded by experienced sales consultants. We created AI native software after years of transforming sales processes at major companies. This software assists us in streamlining your sales process.
- Founder-led expertise
- Sales org veterans
- Built for complexity
Simplify sales
Our mission
Stack’s aim is to make even the most complex company’s sales cycles as clear as humanly possible so that sales reps can do what they do best: Sell.
We've been in your seat.
Our team has held every role in the sales org, from rep to manager to CxO
Scott Jenkins
Co-Founder
Scott co-founded Stack with Alex to make complex sales cycles clear enough that reps can focus on selling — not wrestling with tools and guesswork.
We didn't build Stack as tech people trying to understand sales for the first time. We built it because we got tired of inheriting another broken or suboptimal sales orgs and having to manually diagnose and fix the same problems time and time again.
Everything we do now—diagnostics, process design, platform configuration—is what we'd do if we were sitting in your chair. Except we've systematized it so we can deliver value in hours or days, not months or quarters.
Sales intelligence that fits how you sell
Stack combines diagnostics, process design, and a configurable platform so leaders see where execution matches intent — and where it doesn't.
- 20+ dimensions of sales execution
- Real-time diagnostics, not quarterly reviews
- Configured to your ICP, playbook, and workflow
FAQ
FAQs
Answers to your most frequently asked questions about Stack
No! That’s the beauty of Stack. There is virtually no overhead for your Sales Reps. They can continue working inside their CRM as usual. We seamlessly integrate with your CRM so your Sales Reps don’t have to learn a new tool. They get helpful tips and information within their CRM to help them win more deals real-time, working exactly as they normally do, but smarter and faster.
Yes, the core Stack Standard integrates seamlessly with both Hubspot and Sales Force. We are continually iterating and adding new CRMs. If you are using another CRM, we can integrate with that as well.
Yes, Stack is built to accommodate your unique sales process. Whether you are using Sandler Sales, MedPic, or any other process, we can easily integrate your natural flow. If you need help improving your process, we have options for you too!
Yes, if you have custom fields or attributes set up in your CRM, our development team can work with you to integrate these fields into Stack for insights on everything that is important to you in your sales process.
We streamline the process from the beginning. Within days of engagement, you’ll see the potential outcome. Within a couple of weeks, you’ll have a live version, and a few weeks after that, implementation is completed. We handle the resource burden entirely.
We begin by deconstructing your sales processes and reconstructing an optimized, repeatable version. This optimized process is then inputted into our proprietary software, serving as your digital command center for sales. The integration with your CRM ensures that the right playbooks are pushed to the right deals at the right time. Depending on complexity, this process typically takes 2-4 months.
Working with us yields improved visibility for company and sales leadership into sales processes, easy adjustment and distribution of processes for Sales/Revenue Ops, timely access to relevant deal information for reps within their CRM, and clear lead attribution paths for Marketing per sales cycle.
If there’s a mutual fit identified in our initial conversation, we proceed to involve any other stakeholders for further discussion. We swiftly draft a scope of work with pricing, agreeing on outcomes and ROI. If this process extends beyond a few weeks, we reassess our approach.
Our pricing is competitive, typically a fraction of a junior FTE. We charge a one-time implementation fee and an ongoing product license fee. Contact us to discuss your firm’s needs, and we can provide ballpark pricing promptly.
Our values
Our Values
What matters most to us as a company and what we keep in mind with every client and development cycle
Execution
We don’t theorize, we execute. We make sure all firms we work with get more done faster.
Ownership
We provide an environment of support, autonomy and feedback for people to flourish.
Community
Collaboration fosters growth — we share the victories and help each other through tough times.
Transparency
We have a transparent culture where decisions are made collaboratively.
Positive Outlook
We approach everyone with the assumption that they are trying to do what is right.
Preparation
There is nothing more valuable than our clients’ time. Therefore, we always plan and prepare.
Ready to win more deals?
The sooner you get started, the sooner you will exceed your sales goals